Super Tuesday on Social Media

Tomorrow, the largest number of states in the US will hold their presidential primary elections.  According to Wikipedia, Super Tuesday is a litmus test for a candidate’s electability, as the states holding elections represent a cross-section of the American electorate. To help you follow the buzz – and the results – of this year’s Super Tuesday voting, Crowdynews has created a curated social stream focused specifically on the social dialog around the elections.

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Social media has become a critical component of candidates’ campaigning in the past decade. In this election cycle, Hillary Clinton’s social presence spans across social networks, from Twitter & Facebook to Snapchat & Periscope; Donald Trump boasts the most Twitter followers. Candidates use social to deliver their platform messages, respond to other candidates’ statements, opinions, and viewpoints, and help voters identify with them.

About 16% of voters followed a political figure on social media based on research conducted after the 2014 election, and 41% say they do so to get a head start on breaking political news.

They also engage in election-based debates and dialogs on social media. According to the Pew Research Center, 34% of social media users have posted politically or socially related opinions and ideas on social networks. Whether social media activity actually influences voting behaviors is still under debate, but social media does have the ability to help amplify information & opinions about the election: 28% of social media users have shared politics-related articles (Pew Research Center).

Publishers can leverage the election-related social media dialog to complement their own coverage of the elections. Curated social media streams, like those offered by Crowdynews, allow you to incorporate the voice of the crowd alongside your articles. Advanced filtering and safety controls like whitelisting and blacklisting ensure the most relevant social content – whether from Twitter, Facebook, YouTube, Instagram – accompanies your coverage.

With Crowdynews, you can tell the whole story about the 2016 US Presidential Election.  Get started now to make the most of Super Tuesday, the final primaries, and of course, November’s election day.