The World Cup Delivers Surprises and Excitement; Crowdynews Delivers the Social Media Reaction to the Most Social Sporting Event in History
Crowdynews Gathers the Top Social Media Commentary from Around the World into a Single, Readable Page
GRONINGEN, Netherlands — 26 June 2014 – Crowdynews, the social media curation platform for media companies, today announced it is hosting live social media streaming pages dedicated to the World Cup. This year’s World Cup is full of surprises and exciting matches, and promises to be the most social sporting event in history. Crowdynews curates the best social media reactions from Twitter, Facebook, Instagram, Vimeo and others for a holistic view of the crowd perspective. News outlets such as Sport.es and Philstar are using the Crowdynews technology to blend social media and traditional sports reporting, allowing readers to interact with each other on their favorite sports news sites.
“During the 2010 World Cup, Facebook was still two years away from going public and Instagram didn’t even exist,” said Jeroen Zanen, CEO of Crowdynews and a former Dutch first division football player. “In 2014, social media is a key part of the World Cup event. People have embraced social media like never before to interact with each other, share thrills and disappointments, speculate about outcomes and express themselves in real-time as it happens. Crowdynews works with sports news outlets to use the social media frenzy to enhance their own stories and make their sites a hu for minute-by-minute online discussion.”
The Crowdynews platform gathers and filters social media content and posts it in real-time next to topical, popular stories like the World Cup. The platform uses advanced technologies such as natural language processing and artificial intelligence to achieve over 90% relevancy rates in more than 25 languages. A sports or media organisation using Crowdynews can set up rules to filter results based on criteria such as profanity or local language. The results are published live without requiring the editorial staff to monitor or edit the content.