Lakeland Now, a hyper-local start-up publication focusing on local events in Lakeland, Florida, found their niche market in socially connected millennials. “I just wanted to create a place Read more
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4 Tips to Keep Visitors (from Social) on Your Site Longer
Let’s be honest. Visitors from social can be pesky to digital publishers. From their social media timeline, they click to one of your articles and immediately click back to the Read more
National Pigskin Day
Yes, one of our biggest US holidays is upon us – The Super Bowl LI. Whether you tune in to see two superior teams fighting for the world championship, to laugh Read more
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Refugees Find Their Voice on Social Media
Today I opened my Twitter stream and between the pictures of delicious food and cats sitting on a pile of cash, I saw images of people holding signs protesting the Read more
PEOTUS: Social Media and Politics
Whether you love him or hate him, Donald Trump will soon be sworn in as the 45th President of the United States in a few short hours. One thing everyone Read more
How Social Media Changed the Newsroom
In today’s social media world, breaking news is everywhere. Editors monitor social media and bring breaking stories to their readers by using multiple social media sources. Because that’s what readers Read more