The perfect solution on how to complete your online stories
Mathew Ingram[1] points out in a very interesting article[2] that whether you “Like it or not, real-time crowdsourced news verification is here to stay.” An enlightening message, identifying a new era in the digital revolution: From mass media to personal storytelling.
No Change Without Criticism
Some commonly heard criticism to today’s storytelling is that news now comes from unverified sources. Shout outs without a proper editing layer, a huge growth of erroneous reports. In his article, Ingram mentions that perhaps there is some substance to those criticisms, but that we should be careful with eulogizing the well known alternative: “I saw as many errors and false reports coming from other journalists — including professional sources such as CNN and CBS News”[3], he states. But despite the criticism, the benefits of this approach arguably outweigh the disadvantages, argues Ingram. And there seems no doubt the power of social is inevitable.
The Power Of Social
Our phone is always with us, and it not only is connected to the Internet continuously, it is also able to make some very good photos, even videos of a proper quality. That combination shows magic. It enables the public to become the news source. Twitter has turned into a crowdsourced newsroom, with over 500 million registered users, who are together generating over 340 million tweets and handling over 1.6 billion search queries per day[4]. Never before globally shared content was this easy to find. And Twitter shows the opportunity to shout it out to anyone who wants to hear it.
Consumers Become Participants, Readers Become Writers
We have arrived in a new era of the digital revolution: Online storytelling becomes personal. The conversation continuously taking place on social media is unavoidable. Today’s stories demand for the addition & recognition of the biggest editorial team in the world: Those who are posting, tweeting and sharing on social media. It shows that consumers become participants and readers become writers. And it doesn’t only apply on the news industry. All online publishers find their audience talking about them on Facebook and Twitter. It’s because your story is part of their life, and lives nowadays are to be shared on social media. However, social media can’t substitute online stories. But it is perfectly able to complement them.
Let Social Reinforce Your Stories
Despite the necessity of the inclusion of social media to storytelling, pointed out above, we understand that you rather exclude the mentioned inappropriate shout outs and erroneous reports to your stories online. So, what if we told you now that we have the perfect solution for all online publishers? Well, we actually do have. Crowdynews helps professionals in the publishing industry to actually physically include the conversation and the illustrations to their own stories. Protecting your content from erroneous reports from unverified sources by automated refined filtering and selecting. Our sophisticated system makes sure it only publishes appropriate content by filtering out duplicates and inappropriate content matching your online stories: we know how to separate wheat from chaff. Enabling your audience to become part of the story.
Curious how we can help your company to include the personal, in a safe and automated way? Please have a look at our website or contact us directly!